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This is UPDATE page 3.

GoChi & Himalayan Goji Juice: Our Report Continues

Newly Updated:

Dr. Earl Mindell Dropped

FreeLife Whitewashes Its Site of His Name

We previously reported that Dr. Earl Mindell (the originator of Himalayan Goji Juice) received his Ph.D. from Pacific Western University, an unaccredited institution offering "Public Paid for Bogus Degrees," according to the Washington Post (see The "Doctor" will see you now).

Dr. Mindell has now been dropped as a FreeLife spokesperson. FreeLife explains that Mindell has simply "retired."

OK. Then why, we ask, has FreeLife removed the mere mention of Mindell in various places on their site?

Compare these two illustrations:

Illustration 1:
Here's what FreeLife's site USED to say:

Source: gojiexpress.com, December 5, 2007

Above: Before, FreeLife proclaims that they worked "together" with Earl Mindell.

Illustration 2:
Here's what FreeLife's site NOW says:

Source: gojiexpress.com, December 5, 2007

Above: Now there's not even a credit mention of Dr. Earl Mindell.

We've just now referenced our extensive archives of FreeLife's site. Now we can see that FreeLife has dropped a number of pages and references to Dr. Mindell which they used to proudly display on their site.

We cannot even locate any of the Mindell videos which used to appear on FreeLife's site [if anyone can find a link to them, please send it to us].

In our next update, we'll show you startling "before" and "after" versions of FreeLife's site that show how FreeLife is whitewashing its company image of Dr. Mindell's name ... and his memory.

FreeLife Fails to Show Proof of Goji Juice Polysaccharides

Last December 10, 2007, we challenged FreeLife to prove that specific LBP polysaccharides exist in their goji juice. See Our "Open Air" Challenge.

It is now June 2009 and FreeLife has failed to show us any scientific proof that LBP-1, LBP-2, LBP-3, and LBP-4 polysaccharides actually exist in their juice.

In fact, FreeLife has NOW REMOVED mention of these polysaccharides from its web site.

Compare these "before" and "after" versions:

Illustration 3:
Before our challenge:

Source: gojiexpress.com, December 5, 2007

Above: Before, FreeLife clearly lists the four LBP-1, LBP-2, LBP-3 and LBP-4 polysaccharides that are supposed to be in their goji juice.

Illustration 4:
Here's what FreeLife's site NOW says:

Source: gojiexpress.com

Above: Now why has FreeLife removed mention of its highly touted LBP-1, LBP-2, LBP-3 and LBP-4 polysaccharides that are supposed to be in their goji juice?

We were told repeatedly by FreeLife distributors that heat would damage the polysaccharides in their goji juice (see True Confessions). Yet we had discovered the truth about Himalayan Goji Juice (and now GoChi): that despite their claims of "cold-pressing," "chill-blending," and "cold filling," their goji juice is actually heat processed (read our full story).

We were assured by distributors that each bottle of goji juice contains the polysaccharide equivalent of two pounds of fresh goji berries, so we also publicly challenged FreeLife to prove that polysaccharides make it into the bottle in nondegraded form, and absolutely identical to the polysaccharides in the fresh goji berry (again, see Our "Open Air" Challenge).

Of course, if bottled polysaccharides have degraded in any way, they would not be equivalent to the polysaccharides in fresh goji berries.

To date, FreeLife has shown us absolutely no proof of their polysaccharide content claims. Instead of offering proof, they have now removed mention of LBP-1, LBP-2, LBP-3 and LBP-4 polysaccharides.

What's this?  

Next update page: 

4. GoChi or No-Chi?

June 2009
YOU CAN HELP US:

Do you feel you deserve a refund? Please tell us: Have you ever purchased FreeLife goji juice - either now or anytime in the PAST - and were you told misinformation? If yes, please contact us. See Goji Juice Lawsuit.

FreeLife used their own employees as test subjects for their new GoChi research (we're not kidding). View all four UPDATE pages

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